Cricket has always been one of the most popular sports in India, played and watched across the subcontinent. The sport has also been used in marketing and advertising extensively as it is extremely relatable to the local audiences.
One of the newer approaches to using cricket as a marketing tool is cricket-themed online slots which can be found on the most highly-rated online casino sites in the country.
Cricket-Based Online Slots Popular Among Indians
The iGaming market in India is still developing and underregulated. However, proponents of the industry believe that there is much room for growth, which can be achieved as India’s digital infrastructure and the economy keep growing.
However, to really reach their customers, online casinos in India have to resort to using localization tactics such as offering casino games in local languages. Game studios have also started warming up to the trend and added variety to their offerings. Along with Bollywood, cricket seems to be a popular theme for online slots targeted at Indian audiences.
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Best Slots Based on Cricket
There are several online slots based on cricket but the most popular is Cricket Star by MicroGaming, one of the leading online casino game studios. The slot features a conventional 3x5 grid setup and offers more than 200 unique ways to win. There are some interesting features that keep the gameplay interesting such as the rolling reels feature, and the wild wicket feature.
10Cric, an online sports betting and online casino platform, also offers several cricket-based slots for their cricket-loving customers. The most popular example is Premier League Cricket created by Indi Slots who have a track record of creating online slots based on Indian themes.
Premier League Cricket, just like Cricket Star, works on a 3x5 grid with 200+ ways to win. It also includes additional features such as Cascading Wilds which allows users to keep winning with multiple free spins if they’re lucky.
Other notable online slots based on cricket include Cricket Mania, Cricket Heroes, and Rickety Cricket.
Sports and iGaming in India
For most parts of the world, sports and iGaming are often closely related. As India is still an unregulated market, it is not common to see online casinos advertising openly. However, with the recent rise of fantasy sports in India, and no changes in regulations for most parts of the country, it seems that online cricket slots could be the next big thing for iGaming in the country.
